Pinterest is a social media tool that although popular, is lesser known for its business usage. However, did you know that 28% of online adults actively use it? This is a huge demographic that you can use to channel business tactics. Here are a four ways to do so:
1) Add a “Pin It” button to your images
In order to increase more referral traffic to your website, you need to add the “Pin it” button to your images and infographics. This way, readers can easily pin your images to their boards without leaving your website, and in turn are sharing the image with their Pinterest followers.
2) Designate boards for your business
Although Pinterest is casual, you can still use it for professional reasons. Creating industry specific boards can help boost your image as an industry leader and attract followers from that industry.
3) Follow other businesses
Using Pinterest to follow other businesses is beneficial because you can be active with other communities businesses as well as learn how to respond to customers on social media. On social media, consumers expect immediate responses so it’s crucial to respond in a timely manner.
4) Show off your creativity
Pinterest relies heavily on visuals, so this is the time to show off your creative marketing skills. Cartoons, photos and infographics are great ways to inform your audience.
Need a social media team? Contact Stratosphere Networks today at 877-599-3999!